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About Onsite Display Campaigns

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About Onsite Display Campaigns

Built for maximizing consideration and powered by unique 1st party data, Onsite Display campaigns allow advertisers to tell their story more broadly on a retailer’s site or app, while driving sales for specific products.

Onsite Display campaigns run on a cost-per-impression (CPM) basis. Advertisers can select their targeted page(s), products, creatives, and audiences and set up their ads based on the retailer’s rate card and availabilities.

Advertisers can access Criteo's proprietary Commerce Display ads and Standard Display Banner ads as part of Onsite Display campaigns in RMP.

Commerce Display ad

Commerce Display Ads

Commerce Display Criteo proprietary ads combine the advertiser’s own brand assets with dynamic, retail-specific native features. CD ads are a perfect blend of creatives and native product content. They're always responsive and are specifically built for Retail Media, boosting Shopper engagement by blending into the retail site.
Display Banner ad

Standard Display Ads

Standard Display ads are a selection of responsive ads, either IAB standard or custom, that showcase the advertiser’s own brand asset. Advertisers can select from static images or animated .gif content. Standard Display ads are all about influencing Shoppers.