🚀 Offsite: Qualified Clicks Optimization Now Available for Video Formats

What is it?

The Qualified Clicks optimization model is now available for video creative formats. This enhancement allows you to combine any optimization model (except for Video Views) with any creative format, unlocking greater flexibility and customization.

Why?

It dynamically adjusts bids to drive the most qualified clicks on Offsite Video campaigns. Previously available for Offsite Display and Dynamic Creative campaigns, this optimizer is now extended to video formats, enabling you to:

Mix and match creative formats with any optimization model.
Optimize for genuine engagement across a broader range of media.

🌟 Learn More:

What's New August 2025