Optimization Tips for Onsite Display

This guide is designed to help you identify and apply effective optimizations to improve your campaign performance. Whether you're aiming to boost visibility, increase engagement, or improve attribution, you'll find targeted solutions organized by the problem you're trying to solve. 

Each section outlines practical actions you can take - such as adjusting pacing, reallocating budgets, or refining targeting and highlights considerations like retailer approvals or creative updates. While some tactics can be used on their own, a combination may be necessary to meet your specific goals. 

Use this guide as a reference to troubleshoot issues, test new approaches, and get the most out of your campaigns.