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Edit an Onsite Sponsored Products Campaign

Edit an Onsite Sponsored Products Campaign

To edit an existing campaign:

  1. Navigate to the Campaigns section of the platform. 

  1. Find the campaign you want to edit and click on the campaign name. 

  1. You'll land on the selected campaign page, where you will find the Line Items and other campaign settings as shown in the screenshot. 

  1. From top panel, on the right-hand side, select Campaign Settings (cog icon). 

  1. You’re now on your campaign editing page, where you can modify:  

    • Campaign Name 

    • Balances

    • Campaign Schedule 

    • Campaign Budget 

    • Attribution Settings 

  1. To edit any of these fields mentioned above, click on the pencil icon beside the respective field.

Edit Your Campaign Budget and Caps

Campaign budgets help you control your advertising costs. In Commerce Max. You can decide to either set a total budget for your campaign or leave your campaign uncapped. You can edit your budget at any time, effective immediately, by selecting the pencil icon beside budget fields in Campaign Settings.

  • If switching from uncapped to capped, you must account for the campaign's historical spend. Select Capped, then enter the entire amount the campaign has already spent, plus your desired spend amount for the remainder of the campaign timing. Once your campaign reaches the set budget amount, it will stop delivering ads.

  • If switching from capped to uncapped, select Uncapped to spend freely from the available funds of the balance linked to the campaign. 

Campaign Pacing 

You can edit pacing at the campaign level. You have the option to edit the campaigns monthly or daily budget cap. If you set a cap at the campaign level, the campaign will stop spending once the line items under that campaign reach the amount specified in the cap.

You can also add a memo for reference if you want to keep track of your edits. This memo will be available with all edit details in the Budget History, under Campaign Budget in the Campaign Settings page.

Edit Your Campaign Attribution Settings

You can change the attribution settings after creating your campaign and launching your line items. 

Attribution is the process of identifying which marketing touchpoints and actions are responsible for driving a customer to make a purchase or take a desired action. 

You can edit your attribution settings by changing the Lookback Window and/or the Product Match for both Post-Click and Post-View.

To change your lookback window: 

  • On the Campaigns page, click the name of the desired campaign to open the line item dashboard.

  • Click Campaign Settings (cog icon) in the top panel.

  • Click the pencil icon in the Attribution Settings section to update your lookback window.

For more information on attribution, see Understand Sponsored Products Attribution Settings.

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